Your dealership website is the first impression over 90% of car buyers will have of your business, and it is vital to rank high on Google’s search results page. That’s because most people only click on the top 1-3 results when searching for information online.Learn more :https://www.thmg.com/dealerships
With that in mind, dealerships need to use a combination of proven strategies to maximize their visibility and reach in the local market. These tested strategies range from claiming and optimizing your local listings to incorporating local SEO best practices.
Dealership Website SEO: Best Practices for Higher Rankings
Optimize Your Content: Use a variety of keywords throughout your web pages and service descriptions to help search engines find you and rank you higher. This will make it easier for potential customers to find you and drive more phone calls or foot traffic to your dealership.
Showcase Your Dealership with Authentic Photos: Displaying real photos of your showroom, sales team, and actual vehicle inventory will give your dealership credibility and create a more trustworthy first impression for your leads. Incorporate these authentic images into your service pages and blog posts to increase engagement and boost rankings.
Ensure Your Site Loads Fast: Use responsive design and minimize image file sizes to keep your website load time fast on all devices. Optimizing your website for mobile users is now more important than ever with Google’s recent transition to a mobile-first index.
Track and Analyze Your SEO Efforts: Take advantage of free tools like Google Page Speed Insights to monitor your page speed on desktop and mobile devices. Also, regularly run a technical SEO audit to identify and fix issues that may impact your search visibility.…